Colnago Signs Partnership With Gran Fondo National Series To Support Competition
Colnago’s global partnership with Haute Route brings boost to GFNS
September 10, 2020 - Haute Route, the world’s leading cycling event series and owner of the Gran Fondo National Series in the United States, and Colnago, the most storied brand in cycling, have announced an exciting new partnership. The partnership will kick-off in October at the Haute Route Ventoux in France. The GFNS series begins in March 2021 with Gran Fondo Florida and includes nine events across the United States.
In a move focused on providing unrivaled support for cyclists participating in all Haute Route and GFNS events, Colnago has taken on the role of title partner for the famous series. Colnago will also become title partner of the Gran Fondo National Series. Acquired in 2017 by Haute Route, the GFNS series consists of nine, one-day cycling events in the United States and allows Colnago to support amazing cycling experiences all around the world.
The new partnership is a great fit for the cycling brands, who have forged a reputation for providing the ultimate tools for riders on the most demanding roads in the world. The Colnago brand will be incorporated into Haute Route’s concept of year-round support for its riders, from training before each race, to a fully supported experience at every event.
“Haute Route has always been about raising the bar for our riders and so we are absolutely thrilled to team up with such an amazing brand which stands for all the same things we do, says Haute Route CEO Julie Royer Coutts. “When one of the most trusted brands in road bikes and pro cycling teams up with the finest global amateur cycling event, it produces the ultimate cycling experience. On and off events, this collaboration will level up the support provided to riders on their cycling journey and towards the Colnago Haute Route Series.”
“Our goal is to support riders throughout the year and empower them to have their best day on the bike at a GFNS event. Teaming up with Colnago enhances our ability to deliver a world-class experience on and off the bike,” said GFNS Founder and Series Director, Reuben Kline.
“Ernesto Colnago founded our company in order to create the best bikes in the world and to help the best racers achieve their dreams," said Melissa Moncada Colnago Vice-chairman. “The Gran Fondo National Series gives amateur cyclists an incredible way to experience racing at the highest level. At Colnago we strive to create nothing but the best bikes and experiences imaginable. We are proud to bring this dedication to riders of the Colnago Gran Fondo National Series.”
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ABOUT HAUTE ROUTE
Haute Route is a series of challenging 3, 5 and 7-day events in iconic cycling destinations worldwide. Whether you come for competition or to discover a new cycling destination, Haute Route provides the opportunity to ride unique routes and legendary climbs in a peloton of passionate cyclists. The Colnago Haute Route series provides a supportive and positive atmosphere to help riders reach new heights with a range of premium services before, during and after the events. https://hauteroute.org
ABOUT GRAN FONDO NATIONAL SERIES
Founded in 2012 by event director Reuben Kline, Gran Fondo National Series is the largest and most competitive series of gran fondo cycling events in the United States. GFNS was the first series to implement timed-segment racing into US gran fondo events and has crowned Gran Fondo National Champions and Gran Fondo National Series Champions since 2012. Starting in 2020, GFNS entered into a partnership with USA Cycling to bring the existing GFNS Gran Fondo National Series and the one-day Gran Fondo National Championship into the portfolio of official USA Cycling National Championship events. https://granfondonationalseries.com
ABOUT COLNAGO
Founded by Ernesto Colnago in Cambiago, Italy in 1952, Colnago is the world’s premiere high-end bicycle manufacturer. Colnago bicycles have won every major race including the Tour de France, Tour of Italy and Tour of Spain. Instead of following his family's farming business, Ernesto Colnago chose to work in the cycle trade, eventually developing an iconic brand that has sponsored the most legendary names in cycling including Eddy Merckx, Giuseppe Saronni and current Tour de France contender Tadej Pogacar of UAE Team Emirates. Early on, Colnago became known for developing innovative steel bicycles and was an early innovator in the use of other materials and technologies including carbon fiber and disc brakes. https://www.colnago.com/en/
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MEDIA CONTACT
Jim Rutberg
719-360-2672
jim.rutberg@granfondoseries.com